Protecting and promoting the role, rights and responsibilities of advertising

  • 22/08/2014Weekly Round Up

    Data is coming: there are new reports to look out for this autumn. And as the man responsible for pop ups apologises for the ads, we get ready to shout about UK advertising. Find out more in advertising matters.
  • 08/08/2014Weekly Round Up

    The FCA are consulting on financial promotions on social media, marketers are heading to Edinburgh and the AA is looking for interns. More info as always in advertising matters.
  • 01/08/2014Weekly Round Up

    advertising matters looks at media misinformation on gambling ads and gives you the lowdown on the AA's next big event.
  • 25/07/2014Weekly Round Up

    advertising matters and responsible advertising matters even more - check out this week's newsletter for more on how the AA aim to get kids media smart and body confident.
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Advertising Topics

stats

Ad Stats

The Advertising Association, in partnership with Warc, publishes the AA/Warc Expenditure Report, a comprehensive, quarterly review of advertising spend on all major UK media. learn more

alcohol

Alcohol

The question of responsible alcohol advertising and its impact on drinking behaviour remains high profile and hotly contested. The AA operates an informal network for organisations wanting to stay close to the debate.  learn more

children

Children

The impact of the commercial world in general - and advertising in particular - on children has been a focus for successive UK governments. learn more

food

Food

Food advertising and marketing - while not a fundamental driver of diet or obesity - remains a hot topic, particularly when it comes to the marketing of foods high in fat, salt or sugar. learn more

privacy

Data and Privacy

Good data is becoming key to good advertising by enabling the effective targeting of ads to those consumers most likely to be interested in a product or service. learn more

body

Diversity

Advertising is responding to the challenge of diversity, especially with regard to ethnicity or body type, as well as promoting opportunity for everyone, regardless of background. learn more

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