Protecting and promoting the role, rights and responsibilities of advertising

  • 12/09/2014Weekly Round Up

    While Scotland shapes its future, advertising matters considers the impact of the Referendum. Also featuring the latest info on Last One Standing and an exciting event in partnership with the Institute of Economic Affairs. 
  • 08/09/2014Weekly Round Up

    As a new term begins advertising matters checks in with Speakers 4 Schools, and studies the latest claims on advertising and alcohol harm.
  • 29/08/2014Weekly round up

    Find out WHO's been raising concerns about e-cig marketing and which columnist has a gripe about gambling ads by reading this week's advertising matters. 
  • 22/08/2014Weekly Round Up

    Data is coming: there are new reports to look out for this autumn. And as the man responsible for pop ups apologises for the ads, we get ready to shout about UK advertising. Find out more in advertising matters.
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Advertising Topics


Ad Stats

The Advertising Association, in partnership with Warc, publishes the AA/Warc Expenditure Report, a comprehensive, quarterly review of advertising spend on all major UK media. learn more



The question of responsible alcohol advertising and its impact on drinking behaviour remains high profile and hotly contested. The AA operates an informal network for organisations wanting to stay close to the debate.  learn more



The impact of the commercial world in general - and advertising in particular - on children has been a focus for successive UK governments. learn more



Food advertising and marketing - while not a fundamental driver of diet or obesity - remains a hot topic, particularly when it comes to the marketing of foods high in fat, salt or sugar. learn more


Data and Privacy

Good data is becoming key to good advertising by enabling the effective targeting of ads to those consumers most likely to be interested in a product or service. learn more



Advertising is responding to the challenge of diversity, especially with regard to ethnicity or body type, as well as promoting opportunity for everyone, regardless of background. learn more

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