Food and Drink Advertising

Advertising plays a vital role in promoting healthier lifestyles and public health campaigns, from Government initiatives to industry-funded programmes like Eat Them to Defeat Them. We have worked with Government and regulators to ensure new rules on Less Healthy Food advertising are workable for businesses to comply with, while the UK’s independent self- and co-regulatory system ensures the placement and content of ads for food and alcohol are governed by strict rules.

Spotlight

AA comment in response to Health Select Committee report

On 15 July, the Health Select Committee published a report, Food and Weight Management: Fixing the food environment which included a...

AA comment in response to Government consultation on new Nutrient Profiling Model

On 25 March, UK Government launched a full public consultation on the proposed application of the new Nutrient Profiling Model (NPM)...

AA comment on proposals to change Nutrient Profiling Model for advertising restrictions

On 27 January, the Department for Health and Social Care published a new Nutrient Profiling Model which is set to affect...

New research on alcohol advertising in Scotland

Ahead of a Scottish Government consultation on alcohol advertising expected in the autumn, the Scottish Alcohol Industry Partnership has published...

Review of HFSS advertising restrictions on TfL

The Advertising Association, ISBA and Outsmart have published a review by SLG Economics of research studies by PLOS Medicine and...